Header Links

Logo

Header Text

This blog offers an international look at the 2016 U.S. presidential campaign. Indeed, campaigners worldwide are fascinated with American election campaigns. We observe relentless paid television advertising, straight-forward attack spots, sophisticated targeting and record-breaking fundraising. One cannot – and should not – simply copy paste American campaign techniques. However, campaigners out there in Europe, Latin America, Africa and Asia can get a lot of inspiration and specific takeaways from the most professional campaign in the world. This is the purpose of this blog.

U.S. Presidential Election Campaign: The Second Televised Debate

The Trump campaign hinted that their candidate would attack Hillary Clinton more aggressively in the second debate, which is scheduled this coming Sunday evening. However, debates are usually NOT good venues to openly attack one of the other candidates. There’s a simple reason for this: the other candidate can immediately respond and if he is more or less well-prepared, he will have a good rebuttal ready for the most likely attacks. This being said, Trump is now behind in most surveys. He has to do something in order to shake up the dynamics of the race and therefore might take the risk.

No comments:

Post a Comment