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This blog offers an international look at the 2016 U.S. presidential campaign. Indeed, campaigners worldwide are fascinated with American election campaigns. We observe relentless paid television advertising, straight-forward attack spots, sophisticated targeting and record-breaking fundraising. One cannot – and should not – simply copy paste American campaign techniques. However, campaigners out there in Europe, Latin America, Africa and Asia can get a lot of inspiration and specific takeaways from the most professional campaign in the world. This is the purpose of this blog.

Political Consulting Abroad

I have done work in several countries in Eastern Europe and South-East Asia. Last year alone, I have helped win more than a dozen difficult election campaigns. Some consultant colleagues of mine sometimes ask me how I get business in these countries. The answer is actually very simple: The more time I spend in a country, the more business I get there.

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